Thursday, March 17, 2016

Brother PH employees join cancer patients, support groups in overnight vigil

Employees and partners led by Brother Philippines President Glenn Hocson (third from left)

MANILA – Probably the biggest and most enthusiastic group at the Philippine Cancer Society (PCS)’s Relay for Life event recently held at the Quezon City Memorial Circle, the 250 plus-strong contingent from Brother International Philippines, Corp. (Brother PH), along with their partners, family and friends, took turns going around the oval track in this year’s cancer awareness overnight vigil.

This is the fifth consecutive year that Brother PH joined PCS’s Relay for Life, which annually raises funds for cancer awareness and patients’ services.

Brother Philippines President Glenn P. Hocson said that their continued support for the event allows the company to contribute funds for cancer patients and support groups, give moral support to all patients battling the disease, and cheer on the cancer survivors who already won the fight against the Big C.

Hocson said that it is also the company’s way of providing its employees, as well as the company’s partners, opportunities to give back to those in need of compassion and support and to make them aware of the health risks that may lead to cancer.

The company’s support for the program is in line with the Brother Group’s “Golden Ring Project”, where different offices of Brother worldwide participate in Relay for Life events in their respective countries. A symbolic sash embroidered with the flag of each of the participating countries is being routed yearly so that they can add their latest year of participation in the embroidery work.

“We echo Relay for Life’s battle cry:  celebrate life, remember those who died of cancer, fight back and—If I may add—prevent cancer by living a healthy lifestyle,” said Hocson.

In line with Brother’s Golden Ring Project, the global Brother group initiated a symbolic sash which is being routed yearly so that each participating country can add their latest year of contribution in the embroidery work.

LG invites you to enjoy more function, more style with new K Series

One-month promo offers K10 LTE buyers the innovative Quick Cover case for FREE
LG K-Series

MANILA - Global technology leader LG Electronics adds to its ever-growing portfolio the K Series, a new smartphone line which gives users the experience found in premium devices, combined with the desired affordability.

The LG K4 LTE is an entry-level device with best-in-class practicality, featuring a 4.5-inch display, 8GB memory and LTE connectivity. The smartphone incorporates a sleek design that flows naturally into the bezel for a comfortable and secure grip. The K4 LTE offers LG’s popular camera features such as Gesture Shot and Flash for Selfie inherited from its G Series, making it a standout among competitors.

The K10 LTE, on the other hand, sports a 5.3-inch HD In-Cell Touch display and is one of the first to run on Android 6.0Marshmallow OS. It is also the first to offer LG’s glossy pebble design—a curved, modern finish complemented by the new 2.5D Arc Glass which seamlessly extends to the device’s button-free sides. Taking a cue from the G Series’ signature design, the K10 LTE comes equipped with the iconic rear control deck below the main camera. With this sleek and contemporary exterior, the K10 LTE offers a high-end look and feel for a friendly budget.

A special add-on feature to the K10 LTE is the Quick Cover flip case which gives users a view of the entire strip along the right side of the display, instead of a small window found in previous QuickWindow cases. The visible strip is protected by a transparent extension from the main case and displays relevant information like time, date and events. Users can even answer calls without the need to flip the cover open.

For consumers with active lifestyles, the K10 LTE  is designed with multimedia creating and consumption in mind with its roomy display and advanced camera functions for this category—13MP rear and  5 MP  front. Its front camera highlights the same Gesture Shot and Flash for Selfie also found in the K4 LTE.


To celebrate the arrival of the LG K Series in the country, LG Philippines will be offering the coveted Quick Cover case, valued at P1,500, for free to K10 LTE buyers until March 27, 2016. “We look forward to seeing how the LG K Series fares in the local market, as advanced mobile technology and premium design are applied to a mid-range device,” LG Mobile Philippines VP Jay Won said. “Having earned global acclaim with our high-end G Series, we are working to provide that same top-notch experience for our other smartphone categories.”

The SRP of LG K10 LTE is P8,990 while the LG K4 LTE retails for P5,490. View the official K10 video here: . For more information, visit, like LG Mobile Philippines’ Facebook page or follow @LGPhilippines on Twitter and Instagram.

Key Specifications
·         Display: 5.3-inch HD In-cell Touch
·         Chipset: LTE: 1.14GHz Octa-Core
·         Camera: LTE: Rear 13MP / Front 5MP
·         Memory:
·         Battery: 2,300 mAh
·         Operating System: Android 6.0 Marshmallow
·         Size: 146.6 x 74.8 x 8.8mm
·         Network: LTE / 3G / 2G
·         Colors: White / Indigo / Gold
·         Others: 2.5D Arc Glass / Gesture Shot / Tap and Shot
·         Display: 4.5-inch FWVGA
  • Chipset: 1.0GHz Quad-Core
  • Camera: Rear 5MP / Front 2MP
  • Memory: 1GB RAM / 8GB ROM
  • Battery: 1,940mAh
  • Operating System: Android 5.1 Lollipop
  • Size: 131.9 x 66.7 x 8.9mm
  • Network: LTE 3G / 2G
  • Colors: White / Indigo
  • Others: Gesture Shot / Flash for Selfie

To learn more about LG’s K-series smartphones, visit; like LG Philippines’ Facebook page; or follow @LGPhilippines on Twitter and Instagram.

Monday, March 14, 2016

LG Philippines ushers in a cool, worry-free summer with energy rebate promo

LG and Meralco Bright Ideas team up to reduce summer heat and energy bills

MANILA – Global innovation leader LG Electronics has always been at the forefront of technology to enhance experiences within living spaces. Its Standard Split Type Inverter V air conditioners are powered by the LG Inverter V technology, which allows for quick and powerful cooling while significantly bringing down energy consumption. These LG AC models are perfect for Filipino homes this summer; consumers can be cool and comfortable without worrying about racking high energy bills.

To further underscore its commitment to Filipino consumers, LG Electronics Philippines partnered with Meralco, the country’s largest utility provider, for a summer-ready energy rebate promo. Every purchase of selected LG Standard Split Type Inverter AC units entitles the consumer to a P1,000.00 Meralco rebate that they can apply to their energy bills.

LG’s Inverter V AC units have proven to reduce energy consumption up to 69 percent,” said Steve Kim, LG Philippines Vice President for Air Conditioning and Energy Solutions. “Through this partnership with Meralco, our consumers will enjoy further reductions from their energy bills, as well as a cool, comfortable home free from the stifling heat of summer.”

The energy rebate promo will run from March 15 to May 15, 2016. All Meralco subscribers residing within the provider’s franchise area can purchase the following LG Standard Split Type Inverter ACs from participating dealer stores to qualify for the energy rebate:

-          HS-24ISM (2.5 HP)
-          HS-18ISM (2.0 HP)
-          HS-12ISM (1.5 HP)
-          HS-09ISM (1.0 HP)
For more information, call the LG Customer Information Center at (02) 902-5544, visit, like LG Philippines’ official Facebook page, or follow @LGPhilippines on Twitter and Instagram.

The Women of Trumbo

In celebration of Women’s Month, we bring you the three ladies of TRUMBO the movie. 

Screenwriter Dalton Trumbo’s acclaimed career comes to a crushing halt in the late 1940s when he and other Hollywood figures are blacklisted for their political beliefs. But all throughout this tumultuous period of his life, he was surrounded by very strong women ---friend, family, and foe.
The first lady is of course lovely wife, Cleo Trumbo, magnificently played by Diane Lane. Cleo was a former child performer who supported her mother and brother as a youngster. She epitomized Hollywood glamour but also had the strength of character to stand up to her headstrong husband. When Cleo and Trumbo first met, she was a carhop at a Hollywood drive-in where her talent for juggling water glasses made her a favorite with customers. Taken with both her beauty and her spirit, Trumbo quickly proposed. She turned him down flat and even returned the outsized tips he tried to leave her, but Trumbo’s persistence eventually paid off and Cleo remained by his side throughout his ordeals.

Cleo was the emotional anchor for Trumbo. She allowed her husband to get all of the attention. Similarly, Diane is a very generous, giving actress, who recognized that she was going to play second fiddle to Bryan, the way Cleo did to Dalton. She was not only comfortable with that, but she created a kind of stillness that represented what Cleo did in real life. 

Although Cleo had the looks and charisma to be a film star, she chose to focus on being a wife and mother. She was very devoted to her husband and her children and her determination to protect them gave her strength. Lane says that while she had heard of the Hollywood Ten and Trumbo, she learned much more while shooting the film. “I became convinced that this story needed to be told,” she adds. “It’s frightening how little history people, myself included, are aware of. The human drama behind it is shocking. This story will be relevant as long as patriotism can be hijacked by whatever group is in charge.”

Nikola ‘Niki’ Trumbo, played admirably by Elle Fanning, is still fiercely proud and protective of her father’s legacy. “He believed Congress had no right to compel him to give testimony about his political beliefs,” says Niki. “I think he was stunned to have lost that battle. This is a story about a man who held true to his own beliefs and principles. We can all aspire to be that kind of hero, whatever our flaws and weaknesses may be.”

According to Nikola, the film makers “did a remarkable job of recreating the complexity and passion of my relationship with my father. He and I were, I think, very much alike – stubborn, very determined and challenging. It’s no surprise we butted heads a lot of the time.”
The real-life Niki Trumbo has high praise for Elle Fanning, the then 16-year-old actress who portrays her in a startlingly mature performance that takes the character from age 13 to 31. It became clear to Fanning through her contact with Trumbo that everyone in the family were victims of the blacklist. “They had to change their entire lives and live in secret,” she says. “Niki couldn’t tell anyone who her dad was or what he did. There’s already so much pressure as a teenager without adding to that, but she came out a fighter. Her sense of right and wrong saved her. And that came from her father.”

And lastly, our main protagonist Hedda Hopper, grandly played by Dame Helen Mirren. Hopper was a stage actress before becoming a contract player in silent movies. She managed to make the transition to talkies, but her film career was not a glittering success. When the roles started drying up, she transferred her substantial energy into becoming a very influential Hollywood columnist with a very large readership. And that she as was good at.
“Helen is a consummate professional and all about the work,” says producer Monica Levinson. “She was incredibly wonderful and you could tell everyone on set felt like we were in the presence of Hollywood royalty. She brought a very human element to Hedda Hopper, who essentially is the villain of the film.”

Mirren was enthralled by the story and setting of Trumbo. “How interesting Hollywood was at that time,” she exclaims. “Hollywood was an extraordinary construct, fed by publicity, by the Hedda Hoppers of the world, by the publicity agents and by the studios. There were titans abroad, all the great, great movie stars and filmmakers.”
Also, part of the attraction was the opportunity to work with Cranston whom she has admired for a long time. Mirren quips, “Working with Bryan was like being with an old friend. Actors watch each other’s work and we can develop certain little crushes on each other. Bryan has always been one of those actors for me.” And Mirren is a lover of hats, as was Hopper. She was once deemed worst-dressed at the Golden Globes for her hat, but in 'Trumbo', Mirren rocks the awesome accessory.

According to Mirren, Hopper truly believed she was fighting for what was best for America and for ideals that many Americans believed in. “The political dialogue hasn’t changed much. There is still a battle between those who believe that we have an obligation to look after people who are vulnerable and those who believe in individualism and self-determination.”
So, who “run the world?”

Trumbo in cinemas beginning March 16.

Brother Philippines team up with WWF for a brighter, more sustainable future

Brother Philippines employees wearing WWF hoodies in support of the
organization’s pledge to achieve a sustainable society

MANILA, March 11, 2016 –Brother International Philippines Corporation, a global leader in innovative home and business technology, recently sealed a partnership with World Wide Fund for Nature (WWF) Philippines as part of the company’s efforts to realize a sustainable society.

To contribute to WWF Philippines’ mission of halting the accelerating degradation of the country’s natural resources, Brother Philippines made a donation to finance the organization’s various conservation activities. Brother also distributed WWF hoodies among business and media partners during the company’s 15th year anniversary celebration.

‘Environmentally responsible corporate citizen’
Brother Philippines is part of the Brother Group, which operates in over 40 countries all over the world. The Brother Group Global Charter mandates that company activities be instrumental in achieving sustainability, through the development of eco-conscious products, energy-saving features and technologies, and operation guidelines that minimize environmental impact.

Brother is the first printer manufacturer to achieve the TCO (TjänstemännensCentralorganisation) standard, known as the toughest environmental standard in the world. One impressive innovation Brother introduced is the Coatless Surface Technology, which eliminates the need for using volatile organic compounds (VOCs) and high energy consumption to produce sleek, premium cases for its printers.

Brother Philippines, being ISO 14001 (Environmental Management Systems) certified, is committed to supporting environmental projects. Brother Philippines encourages consumers to trade-in old machines to get discounts for eco-friendly Brother printers. The company then facilitates the proper disposal of these old traded-in machines through HMR Envirocycle Philippines in order to minimize e-waste. Moreover, Brother also invites its corporate customers to participate in the Green Project, which promotes the environmentally-conscious disposal of printer consumables.

“We take pride in being an environmentally responsible corporate citizen,” said Brother Philippines President, Glenn Hocson. “At Brother, we believe in going the extra environmentally conscious mile in every step of our processes and operations. This partnership with WWF Philippines allows us to do more for the local environment. Like WWF, we envision a future where Filipinos live in harmony with nature and technology.”

To find out more about Brother Philippines and the Brother Earth project, visit

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